Category: Business Topics

KEEP COPIES TO ALL YOUR BLOG DISCUSSION TOPICS

Today I went to my Purple Diamond LLC fans page on Facebook and was alarmed to see the 24 Discussion topics I have posted over the past couple of months were gone. Cyberland never never land? Were they gone for good? I quickly tried to contact Facebook, but saw only a list of “help” topics… Read more »

MARKETING ON “YOUR” SHOESTRING

What does a company do when they have very little money for marketing or advertising? Beyond hiring an affordable specialist like Purple Diamond to coach your company through the marketing and advertising maze of options, the first thing a business owner must know is what their product or service is, who the right target market… Read more »

CORPORATE GIFTS & HOLIDAY CARDS

As we are about to enjoy Columbus Day weekend and our friends in Canada are celebrating their Thanksgiving, it reminds me that the holiday season is fast approaching. Companies for years have used this time as a way to reconnect with clients and build a stronger relationship with key accounts by sending a holiday cards… Read more »

TIPS TO HANDLE CUSTOMER CONCERNS

Your business is nothing without your customers! So, why do so many companies fail to understand the importance of GREAT customer service and being open to hearing ALL customer complaints? TIPS TO HANDLE CUSTOMER CONCERNS: 1.Understand that KNOWLEDGE is KEY! Open your mind to hearing what your customers are saying about your service. LISTEN to… Read more »

HAVING A CHAMBER OF COMMERCE MEMBERSHIP CAN HELP YOUR BUSINESS!

Every day I am asked by local companies how they can increase business and still cut costs on advertising. There is no magic formula to getting new customers, but there is something that will help your business and give you the lift you need during this interesting economy…..join and be ACTIVE in your local chamber… Read more »

Welcome

Welcome to the Purple Diamond blog.  What is Purple Diamond? Purple Diamond is a marketing coaching and advertising agency committed to the success of small to mid size businesses.  From coaching clients on having a clear message, to placing effective advertising and teaching sales techniques that get results, Purple Diamond offers a unique solution without… Read more »