Social Media Marketing is a key concern for most businesses today.  As social media sites like Facebook, Twitter, Linkedin and many others continue to grow, businesses scramble to use these sites to gain the eyes of their target audience.  But, what happens to the small business who has under 5 employees or no resources [time [...]

How “social” is your Social Media Marketing Campaign? Do you understand how to actually get business from  Facebook, Twitter, Linkedin and your Blog? If you are using Facebook and other on-line sites solely to push marketing messages about your business you are missing a great opportunity to create an effective pull marketing campaign to your [...]

“Facebook…facebook….facebook….do I really need to use this social media service to help my business?”  That depends on YOU!  Being a business owner offers you a choice of what you want to do for getting the word out about your product and/or services.  However, with over 300 million users on Facebook and a growing number of  [...]

[note: these tips are just suggestions and it is up to the individual business to determine what is best for their business.] 1.)    Frequency is key! Posting an update at least once per day  and adding  “friends / fans”  to your personal and business page must be on-going and with effort.  Do not wait for [...]

As more and more newspapers are creating an on-line version of their daily paper to compliment the paper version of their publication and sharing it with Facebook and other on-line social media networks, advertisers are taking a second look at the importance of placing an ad or having their picture in the paper! This past [...]

I have never played a game on Facebook, but I have gotten several clients this past year from effectively using this social networking site.  So, why are some people getting clients and others are saying it is a big waste of time?  “Attitude and aptitude!”  If a person doesn’t believe that on-line social networking is [...]