Tag: social media training

Simple “How To’s”​ to Increase Social Media Engagement

Next week I am the guest speaker for the Peabody Area Chamber Lunch & Round Table and they have asked me to help their members find simple ways to get some traction, maximize visibility, and find the audience for their business or organization. In short, they are looking for ways to improve the time they […]

Happy Endings This Year Because of Facebook

This past year I logged more hours than most people on Social Media Sites with Facebook being one of my favorites. Some may see this as a waste of time, but for anyone who knows Purple Diamond they understand that it is not only my job as a social media marketer, but my passion as […]

Managing Content Management

As a marketing coach and social media marketer, I am often asked to set-up social media accounts and a blog for local businesses. Some of the companies who hire me have held off on joining Facebook, Linkedin and Twitter and have yet to launch a blog section to their website.  Or, I get a call […]

How Do You Measure Results from Social Media Marketing

As a marketing coach and social media marketing strategist who has worked in the past as a senior level sales executive in TV advertising, my first measurement is always… sales? Has your sales increased from your efforts using Social Media Marketing? Do you know your ROI? My client, Haven From Hunger, recently won a $20K […]

Have You Checked Out Your Social Media Strategist

Social Media Marketing is still very new and so we are seeing many many marketing professionals jump in and call themselves “Social Media Marketing Strategist or Professionals”.   Some are, but many are not.  So, before you sign-up for a class or attend a seminar or hire a company to help you with your Social Media […]

Social Media Strategy

There is no doubt that getting results from Social Media Marketing takes time, needs a clear strategy and a true understanding of how to engage an audience that is being bombarded with information.  So, what does a small business do when they lack the time and money to invest in the help they need to […]