Marketing Beverly MA Archives - Purple Diamond Marketing http://purplediamondmarketing.com Wed, 21 Feb 2018 21:13:19 +0000 en-US hourly 1 33230047 Testimonial for Marketing Coaching http://purplediamondmarketing.com/testimonial-marketing-coaching-purple-diamond/ Fri, 27 Oct 2017 13:45:29 +0000 http://purplediamondmarketing.com/?p=1291   Yesterday I was honored to receive a beautifully written testimonial from one of my long-time marketing coaching clients, Olde New England Granite. Though I have always encouraged my marketing clients to gather testimonials from their customers, and I do have a long list of client testimonials, I have never had a client who has... Read more »

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]]> 1291 What is Your Marketing Blind Spot? http://purplediamondmarketing.com/marketing-blind-spot/ Thu, 09 Mar 2017 14:54:21 +0000 http://purplediamondmarketing.com/?p=1192 Every business owner has their own comfort zone when it comes to their marketing strategy. Often business people will have a firm grasp on certain aspects of their marketing whether it be brand identity, product offers, or target market. Whatever they may be, we could call these familiar territories a sort of comfort zone; quick... Read more »

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]]> 1192 Simple “How To’s”? to Increase Social Media Engagement http://purplediamondmarketing.com/simple-how-tos%e2%80%8b-to-increase-social-media-engagement/ Thu, 16 Feb 2017 20:05:18 +0000 http://purplediamondmarketing.com/?p=1163 Next week I am the guest speaker for the Peabody Area Chamber Lunch & Round Table and they have asked me to help their members find simple ways to get some traction, maximize visibility, and find the audience for their business or organization. In short, they are looking for ways to improve the time they... Read more »

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]]> 1163 Random Thoughts about Brand and Beer http://purplediamondmarketing.com/random-thoughts-about-brand-and-beer/ http://purplediamondmarketing.com/random-thoughts-about-brand-and-beer/#respond Thu, 12 Jan 2017 22:57:35 +0000 http://purplediamondmarketing.com/?p=1150 There is a defined set of images and feelings every company would prefer to spring to mind when consumers think about their “brand”. Each one is unique. What works quite well for one brand could spell death for another. Understanding the suit you’re wearing and what buttons to push while wearing it can be much... Read more »

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]]> http://purplediamondmarketing.com/random-thoughts-about-brand-and-beer/feed/ 0 1150 6 Essentials to Consider When Choosing a Marketing Consultant http://purplediamondmarketing.com/6-essentials-to-consider-when-choosing-a-marketing-consultant/ http://purplediamondmarketing.com/6-essentials-to-consider-when-choosing-a-marketing-consultant/#respond Tue, 06 Sep 2016 16:17:39 +0000 http://purplediamondmarketing.com/?p=1108   Whether you have an in house marketing department or not, business is always moving forward and so should your marketing efforts. Every second of the workday spent making excuses for why you don’t improve your marketing is time where the competition is taking your potential business. As you can imagine, not every company that... Read more »

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